Is your company in a product supply chain? The Consumer Protection Act affects you!

The 2008 Consumer Protection Act came into effect in April 2011 and immediately companies could be held liable for loss or damages cause by their products irrespective of whether they are negligent.

Prior to the new act, a consumer would have to prove that the person or business that they received the product from had been negligent following loss, injury or damage caused by the product. Under the new act, the consumer can choose where to go in the product supply chain to look for recourse and is no longer required to prove negligence.

Products Liability insurance has had to adapt – with the “no fault” clause being removed to cater for new claims where the insured’s client is not negligent. 

This liability is joint and several, which means that a consumer can decide to take action against any one of the players in the product supply chain – even if they don’t have an agreement with that party and even where they are unable to establish negligence. Furthermore, suppliers, manufacturers and distributors may not opt out of this strict liability ensuring that every party in the supply chain has equal amounts of accountability.

Types of products liability that could result in claims against your company:

  • Defect (design defect, failure to warn, misrepresentation of product)
  • Breach of warranty (failure of goods to fulfil the terms of promise)
  • Negligence (breach of contract)

A products liability claim can ruin your firm’s reputation and send sales plummeting. If your firm is being sued because your products allegedly harmed consumers, it is imperative for your company to be insured correctly as this type of immense financial pressure could result in the firm not being able to survive.

With the new consumer protection act in play, products liability insurance is a necessity for any business that is part of the product supply chain. The insurance will also handle  legal costs that accumulate against the company in the event that they have manufactured, distributed or sold a defective product and are being sued for such.

If you would like to discuss Products Liability insurance and get this cover in place for your company, get in touch with us.

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Directions to Cape Town Office :

If you are coming from Cape Town CBD on the N1, take the Willie Van Schoor/Durban Road turn-off and then turn left at the intersection. When you get to Bill Bezuidenhout Avenue turn left, then carry on straight until you get to Carl Cronje Drive.

Turn right at the intersection and then immediately left into the Avanti Tower Office Block.

If you are coming from Paarl on the N1, take the Willie Van Schoor/Durban Road turn-off and then turn right at the intersection. When you get to Bill Bezuidenhout Avenue turn left, then carry on straight until you get to Carl Cronje Drive.

Turn right at the intersection and then immediately left into the Avanti Tower Office Block.

Directions to Durban Office:

If you are coming from Durban go up fields hill, past the Kloof Village Rd turn-off and then take the Abrey Road turn-off (exit 24) as if you are going to the Kloof Golf Course. When you get to the top of the glide-off turn left, left again into Lyngarth and when you get to the T-Junction at Abrey Road you will see our building on your left hand side.

Coming from Pmb / Hillcrest take the Abrey Road turn-off (exit 24), turn right over the M13 and turn left in Lyngarth. At the T-Junction at Abrey Road you will see our building on your left hand side.